Postgraduate Programs
M.Sc. in Mass Communication
In today's interconnected world, the power of communication is undeniable. From shaping public opinion to driving digital transformation, skilled mass communication professionals are essential in every sector. The Master of Science (M.Sc.) in Mass Communication programme at Wellspring University is meticulously designed to equip you with the advanced theoretical knowledge, critical research skills, and practical expertise needed to become a leader in the dynamic global media landscape.
M.Sc. in Mass Communication
Our programme goes beyond conventional studies, focusing on the intersection of media, technology, and society, preparing you to navigate the complexities of the 21st-century communication environment.
M.Sc. in Mass Communication
Programme Objectives: Shaping Future Communication Leaders
Our programme goes beyond conventional studies, focusing on the intersection of media, technology, and society, preparing you to navigate the complexities of the 21st-century communication environment.
Master Advanced Theories:
Attain a deep, critical understanding of core and contemporary communication theories and their application in diverse contexts, including new media and development.
Excel in Research:
Develop advanced research skills, including the application of sophisticated research methodologies and ICT in research, culminating in a robust and original dissertation.
Lead Professional Practice:
Acquire specialized, practical skills in professional areas like multimedia journalism, broadcasting, advertising, and public relations management.
Drive Ethical Communication:
Uphold the highest standards of professional ethics, social responsibility, and good conscience in the dissemination of information for human and national development.
World-Class Curriculum and Specialisations
Our curriculum is structured to provide a rich blend of theory, practical application, and research, ensuring a comprehensive educational experience. Core courses lay the foundation, while electives and specialisations allow for focused expertise in high-demand areas.
Core Foundation Courses
Students will engage with fundamental courses designed to deepen their intellectual and methodological base, including:
Communication Theories:
A critical examination of classical and contemporary communication models.
Applications of Research Methods in Mass Communication:
Advanced training in quantitative and qualitative research design and analysis.
Newspaper/Magazine Organisation, Management & Production:
Understanding the business and operational aspects of print media.
Communication for Development:
Exploring the role of media in socio-economic and political development.
Advanced Reporting and Writing:
Refining skills in complex and investigative reporting across platforms.
Topical Seminar in Mass Media and National Security:
Critical issues at the nexus of media operations and state security.
Research Project (Dissertation):
An independent, rigorous research study guided by expert faculty.
New Media Theory and Society:
Examining the evolution, economics, and socio-cultural impact of digital media.
Areas of Specialisation
Depending on your interests and career goals, you can choose to specialise in a relevant area, allowing for focused expertise:
- Multimedia Journalism: Focuses on converged media technologies, multimedia reporting, and specialised coverage like Science and Technology Reporting.
- Radio/Television and Film: Covers advanced production techniques, scriptwriting, and management in broadcast and motion picture media.
- Advertising and Public Relations: Deals with contemporary issues, professional ethics, and strategic practice in integrated marketing communication, including crisis management and public health communication.
Exceptional Faculty and Learning Environment
The Department of Mass Communication at Wellspring University is housed within the College of Social and Management Sciences (CSMS), boasting a team of accomplished academic and industry professionals.
- Distinguished Faculty: Learn from lecturers and professors who hold advanced degrees (M.Sc., Ph.D.) and have extensive professional experience in journalism, health communication, advertising, and development communication. Our faculty are active researchers, contributing to global knowledge in their respective fields.
- NUC Accreditation: Our programs are fully accredited by the National Universities Commission (NUC), guaranteeing high-quality, rigorous academic standards.
- Practical Focus: We emphasize a practice-oriented approach. Students are exposed to hands-on projects, workshops, and real-world media simulations to bridge the gap between academic theory and industry demands.
Career Prospects: Global Opportunities Await
A Master's degree in Mass Communication from Wellspring University is your gateway to leadership roles in a constantly evolving global industry. Our graduates are equipped to compete for positions in both the public and private sectors, including media houses, corporate organisations, government agencies, and academia.
Lucrative and Dynamic Career Paths Include:
| Career Path | Key Responsibilities |
| Corporate/Strategic Communication | Corporate Communications Manager, Brand Strategist, Public Relations Specialist, Crisis Communicator. |
| Media & Journalism | Editor, Broadcast Producer/Director, Digital Journalist, Investigative Reporter, Content Strategist. |
| Marketing & Advertising | Advertising Copywriter, Marketing Communications Specialist, Digital Marketing Expert, Media Planner. |
| Film & Production | Film Director, Broadcast Producer, Videographer, Screenwriter. |
| Academia & Research7 | Lecturer, Researcher, Communication Analyst, Policy Consultant.8 |
The entrepreneurial and versatile training ensures that our graduates are also well-prepared to start their own media consultancies, digital agencies, and independent production houses, becoming job creators in the media ecosystem.
MSc. Mass Communication
Admission Requirements
To be considered for the M.Sc. in Mass Communication program, prospective candidates must generally meet the following criteria:
Academic Qualification:
Possess a Bachelor's degree from a recognised University in Mass Communication or a closely related discipline, with a minimum of Second Class Honours (Lower Division) and a specified CGPA (usually 3.0 on a 5-point scale or equivalent).
Conversion:
Candidates with a B.Sc. in unrelated fields may be required to possess an acceptable Postgraduate Diploma (PGD) in Mass Communication from a recognized institution at an acceptable level (e.g., minimum of an Upper Credit).
O' Level Requirement:
Satisfy the University's basic matriculation requirement of five (5) credit passes at the O' Level (WAEC/GCE/NECO/NABTEB) in not more than two sittings, including English Language and Mathematics.
Why Choose Wellspring University?
Wellspring University is committed to “Unlocking Africa’s potential through learning” by raising a generation of ethical, equipped, and globally-aware leaders.
- Focus on Ethics: Our programme instills the value of ethical and responsible communication, ensuring our graduates use the power of media to promote positive social change.
- Flexibility: The School of Postgraduate Studies offers flexible options to pursue your degree, including full-time and part-time study routes designed to accommodate working professionals.
- Holistic Development: You will benefit from a supportive learning environment, access to modern facilities, and a culture that prioritizes both academic rigour and personal development.
APPLY NOW
Take the next step in your professional journey. Apply for the M.Sc. in Mass Communication at Wellspring University today and become a master communicator who shapes the narratives of tomorrow.
Dean of the School of Postgraduate Studies.
Professor Okpara Enyinna
Professor Okpara Enyinna brings a wealth of experience and academic excellence to his role as the Dean of the School of Postgraduate Studies. Prior to this, he served as the Dean of the College of Social and Management Sciences at Wellspring University. He has also been the Head of the Department of Accounting for two consecutive three-year terms. A distinguished Professor of Accounting and Finance, Professor Enyinna is a Fellow of the Institute of Chartered Accountants of Nigeria. His academic credentials include a PhD, M.Sc, B.Sc, and HND in Accounting, complemented by a Nigeria Certificate in Education (NCE) in Business Education. His professional expertise spans auditing, financial reporting analysis, project and investment appraisal, and public sector accounting. Professor Enyinna is a prolific scholar with over 30 published articles in prestigious journals, both locally and internationally. He has presented more than fifteen lecture papers across various international forums, including Dallas, Washington DC, Las Vegas (USA), Italy, Spain, Sierra Leone, and Rwanda. He also contributes to the academic community as an external examiner for several universities and as a resource person for the National Board for Technical Education, where he participates in the accreditation of Accounting departments in Nigerian polytechnics. Additionally, he has served on the Intergovernmental Relations Committee of the Institute of Chartered Accountants of Nigeria for three consecutive years. With his extensive experience and dedication to excellence, Professor Enyinna plays a pivotal role in guiding the School of Postgraduate Studies towards achieving its academic and research goals.